How to force your reader to read your article.

If you want to force your readers to read your articles, you are going to want to read this one. 

You can not write an article like you would be writing to yourself; you have to write it from the mind of your reader.

 Professionals love talking about their profession,  your prospect does not care. It might be sad but it is true.

Your reader cares about one thing: What is in it for me; This makes the difference between them reading the article and ignoring it.

You will have to make your article flow every part will have to lead into the next one. You will want to tease value and make it clear what your reader will get.

Every section of your article should tell the reader something they will benefit from knowing, if you want to be fancy you will tease value at the end of each section.

The prospect will read the article if it benefits them.

You must make it clear to your prospects that they will learn something. 

If you don’t they will not read.

Now if you can make an article that your reader will read you will be well on your way to get clients through content marketing.

The next step is to make articles that make your prospect want to buy from you.

If you want to find out how you can make articles that sell I have written about it in my article “How to create articles that make people want to buy from you”

If you would be interested in seeing what we could do to get you more clients then feel free to fill out the form and we will contact you.